Where SEO and UX meet on your site

We believe that the best SEO strategy is a holistic approach. With a holistic approach, SEO has a lot of “teammates” that have to work together. Simply optimizing your page titles isn’t enough. You also need to work on aspects like site speed, great content, and user experience (UX). In this post, we’ll focus specifically … Read more

Adding keywords for SEO

The words you use in your site content have a big impact on how well people can find you online. To rank well in search results, it’s important to include keywords (text) on your site that match the search terms people use to find sites like yours. Using those keywords strategically helps search engines find … Read more

The 8 SEO Trends That Will Shape Search in 2025

“SEO is dead.” That’s an easy conclusion to come to after the last few years. Turbulent rankings, increased zero-click searches, and AI-fueled SEO heists feel like the final nails in the search coffin. The truth is, what actually died is the 2015 version of SEO. It’s no longer just about climbing a list of little … Read more

SEO Glossary: 150+ SEO Terms & Definitions to Know

When it comes to search engine optimization (SEO), you’ll encounter many SEO acronyms and terms every day. Learning SEO terminology can feel a lot like learning another language at times. If you’re feeling confused or looking for a resource to share with your team, we created this ultimate SEO glossary to help you out. Check … Read more

How to Fix the “Clickable Elements Too Close Together” Error

Understanding the “Clickable Elements Too Close Together” Error in Your Google Search Console Account Most of your website’s traffic is probably coming from one mobile device or another by now and if your website isn’t fully optimized for mobile users, you are very likely missing out on top search engine rankings as well as high-value … Read more

5 Best Practices for Ongoing Keyword Monitoring

Congratulations! You’ve just published a new blog post targeting a specific keyword. But the job doesn’t end here — you need to track the content performance over time to ensure it still ranks well in the SERPs for your target keyword. Effective keyword monitoring is not a once-off task. It requires ongoing effort to ensure … Read more

Domain Authority: A Beginner’s Guide

What is Domain Authority? Domain Authority (DA) is a metric developed by Moz that predicts how well a website will rank on search engine result pages (SERPs). It’s measured on a scale from 1 to 100, with higher scores indicating a greater potential to rank. Many factors such as the number of quality backlinks pointing … Read more

How to find the best link building service for you

There’s no shortage of companies competing for your link building budget, especially since a 2024 Google leak reaffirmed the critical importance of links. But there are also an overwhelming number of generic articles listing the “best” link building agencies or offering endless lists of questions to ask a potential agency. With so many options and … Read more